Vladislav Ovchinsky: representatives of capital companies will be able to learn how to effectively present their products abroad

The Mosprom Center, which provides individual support for exporters, will launch a training marathon to improve competencies in the field of digital marketing and SEO promotion. A training course of 6 modules, practical exercises and consultations with experts will help exporting companies from the capital to strengthen the positioning of products in foreign markets.

“Moscow provides industrial companies planning to enter foreign markets or increase supplies with various financial and non-financial support measures. For example, within the framework of the program of the Mosprom Center, a course will be held to promote products to foreign markets using digital marketing. Training will take place online on the Russian CoreApp platform. Within six weeks, experts and specialists will conduct a comprehensive assessment of the effectiveness of the company’s online resources and their adaptability to foreign markets,” said Vladislav Ovchinsky, head of the Moscow Investment and Industrial Policy Department.

You can apply on the Center’s website until February 17. The marathon will start on March 13, participation in it is free for city companies. After the completion of the program, the materials will be available on the MosProm rutube channel. The course will help companies improve the skills of employees involved in the development of foreign economic activity, as well as obtain a universal methodology for working with foreign counterparties.