X removed from rooftop of Twitter headquarters in San Francisco after residents complain
[ad_1]
The X-shaped logo that was installed at Twitter’s headquarters in San Francisco as part of a rebranding of the social network was removed due to complaints from residents of nearby buildings. According to them, the light emitted by the logo was too intrusive.
The city building department said Reutersthat since the installation of the luminous letter X on July 29, 24 complaints have been registered. “This morning, construction inspectors oversaw the dismantling of the structure. Property owners will be charged for the unauthorized installation of the illuminated structure,” a spokesman for the department said. X said the dismantling was voluntary.
On July 24, the social network Twitter changed its logo. Instead of a blue bird on the site appeared black and white letter X. Twitter owner Elon Musk believes that X symbolizes for him the imperfections of people, which makes them unique. July 29 at the company headquarters Was installed new logo. After that, the San Francisco City Hall began a trial, since the installation of signs requires permission from the authorities.
Read more about the rebranding of Twitter – in the material “Kommersant” “Without a bird in a smartphone”.
[ad_2]
Source link
