Why prices will still go up on the shelves

Consumers have not finished seeing the note climb in supermarkets. The rise in prices, however, has already reached unprecedented levels, capable of profoundly upsetting the way customers buy. The IRI panelist estimates it at 7.9% over one year in August. Its competitor Nielsen at 6.1%. The meat department, penalized by the very sharp rise in the price of animal feed, is the most affected, with a price increase of 28.74% for frozen meat and 21.8% for minced meat. Pasta is almost 20% more expensive than a year ago. It’s 18% for tissue paper or packaging rolls.

However, this is not over. Distributors and manufacturers renegotiate their prices again and again, in order to adapt them to the incessant cost increases suffered by them. “Already before the war, the post-Covid recovery had caused an increase in our logistics costs, the price of packaging and raw materials.explains Alexis Vaillant, representative…