TikTok plans to ban bloggers from posting paid political ads
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TikTok is going to take a series of measures that will prevent the publication of paid political ads in preparation for the US midterm elections. informs Eric Khan, head of social network security in the United States, in a statement on the TikTok press service website. The elections themselves will be held in November.
“Our security experts will be watching for signs that influential bloggers are being paid to post political material. Content that violates our policies will be removed. All materials related to the 2022 U.S. midterm congressional elections will be specifically marked.
In addition, in order to quickly respond and eliminate threats, the social network cooperates with independent analytical companies, various civil organizations and experts.
Khan noted that the social network checks the content and accounts reported by members of the community, and also cooperates with accredited organizations that check the accuracy of the facts in the content. Such organizations help TikTok evaluate the authenticity of content in 30 languages, however, he clarified that representatives of the social network are responsible for the final moderation.
Social network community rules prohibit paid political advertising, disinformation, harassment, extremism and hate speech spread through the site.
Late 2021 TikTok became the most visited Internet resource in the world, overtaking Google, Facebook, Netflix, YouTube and others. The company moved up six positions in just one year.
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