The new form of the Russian national football team will be with references to folklore
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Arthur Movsesyan, the founder of the Jogel brand, whose company is the technical sponsor of the Russian national football team, said that the new uniform of the national team will be made in red with folklore elements. He spoke about this at the Taneco-2023 forum in Kazan, the record of which is available on the official YouTube– channel of the hockey club “Ak Bars”.
“When we approached the discussion with colleagues from the RFU, we realized that we wanted to do something cool. A lot of time was spent on design, little was left on production. Our deadline is March 2024. We have less than a year, the framework in this sense, we are cramped. But this was one of the conditions for cooperation with the RFU: the supply of equipment is not large, it needs to be replenished,” Mr. Movsesyan said.
Arthur Movsesyan noted that he could not disclose the details of the uniform design for the Russian national team yet. The official presentation of the team’s outfit is scheduled for early next year. He only specified that the form will be red. “There were a lot of creative ideas. We were inspired by folklore,” said the founder of the Jogel brand.
Russian Football Union (RFU) signed memorandum of cooperation with Jogel in June. The contract with the brand will last until 2026. Previously, Adidas was the technical sponsor of the Russian national team. Their collaboration began in 2008. However, in March 2022, Adidas unilaterally suspended the contract with the RFU due to the outbreak of hostilities in Ukraine.
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