Telegram overtakes VKontakte in terms of average daily audience – Kommersant
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In July, the indicator of the average daily coverage of users of the Telegram messenger in Russia overtook the same indicator of the social network VKontakte. This is evidenced data mediascope.
Over the month, the average daily audience of Telegram grew from 51.9 million to 54.3 million people, VKontakte — from 52.1 million to 52.6 million people. The same indicator for YouTube in July grew by 2.6% – from 50.8 million to 52.1 million users.
In terms of average monthly audience in July, YouTube is the leader – the monthly audience coverage of the site amounted to 95.5 million people. According to this indicator, VKontakte is still ahead of Telegram – 87.6 million against 81.2 million users.
In March 2023, Telegram’s daily audience in Russia overtook YouTube’s audience. It happened for the first time. During that month, the daily audience of Telegram amounted to 50.9 million users, YouTube – 50.7 million people. VKontakte has the highest average daily reach. The daily audience of the social network amounted to 53.3 million people.
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