Small business returned to SMS-mailings
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The fact that in the II quarter MTS was approached by twice as many small businesses with orders for advertising sms-mailings than in the first, Vedomosti was told by a representative of the telecom operator. He did not disclose absolute figures for the statistics of calls to the service. This trend was confirmed to Vedomosti by representatives of Tele2 and Beeline. A spokesman for Megafon declined to comment.
Such services were in demand among beauty salons, medical centers, as well as retail businesses and catering, which suffered more than others from the blocking of Instagram in Russia, an MTS representative explained. “Small businesses are looking for an alternative to promotion in blocked social networks. As entrepreneurs say, “customers have left Instagram, but have not yet come to other social networks,” he added.
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