VK took part in the festival of young art “Tavrida.ART”
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VK took part in the festival of young art “Tavrida.ART”. As part of the festival, three technological spaces were launched – Pavilion, Kostrovaya and Container, as well as educational and entertainment programs with the participation of popular stars, bloggers and famous speakers.
More than 6.5 thousand talented representatives of the creative sphere offline visited the company’s platform, and taking into account digital activations, the audience amounted to 50 thousand people. In the Pavilion, guests could listen to educational lectures, take part in master classes and meetings with leading creative industry experts, bloggers and artists. More than 60 stars performed at the company’s events, including Uma2rman, Mitya Fomin, Victoria Daineko and many others.
The company also organized the Kostrovaya space, where festival guests could change the color of the flame and leave messages in a special chat bot. In Kostrova, as well as in Container, the participants of the festival could relax, exchange experiences and make new acquaintances. For the guests, activities were prepared in offline and digital formats.
The guests were also invited to join the large-scale challenge “Steps of Young Art”. Together, the participants walked more than 31 million steps, the most active received prizes from the company.
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