Netflix removes base subscription plan for US and UK – Kommersant
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Netflix streaming service removed the ability to subscribe to a basic subscription plan for $9.99 (£6.99) per month in the US and UK for new or returning subscribers. Users who have already subscribed to this tariff plan option will remain on it until they themselves cancel the subscription or switch to another plan.
Netflix now has three subscription options: Basic for $6.99 (£4.99) per month with ads, Standard for $15.49 (£10.99) and Premium for $19.99 (£15.99). The basic plan offered to watch videos on a single HD screen without ads. As a spokesperson for Netflix said in interview The Verge, “subscriptions starting at $6.99 in the US and £4.99 in the UK are lower than the competition.” Netflix continues to cut user experience: in May, Netflix allowed users to share passwords from their account only for an additional fee of $7.99 per month.
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