The first Simple Wine boutique opened in Siberia – Kommersant

The Simple company continues to spread global enogastronomic culture among the residents of Russia. The official opening of the first Simple Wine winery in the Siberian Federal District took place in Novosibirsk. The boutique was located in the Chicago residential complex and became the 100th specialized store of the chain, already operating in Moscow, St. Petersburg, Yekaterinburg, Tyumen, Rostov-on-Don and Sochi. The assortment includes more than 1,000 items, covering everything from classic offerings to current trends and unique items in various price ranges. The Simple Wine team focused on domestic producers and presented a complete collection of wines from the “Big Russian Wine” project from outstanding modern winemakers in Russia.

According to the founder and president of the company, Maxim Kashirin, one of the main priorities of the new outlet will be adjusting the store’s assortment taking into account local consumer preferences, as well as conducting tastings with the participation of experts.

Elizaveta Fedutinova