Rapper Basta will become the new ambassador of Alfa-Bank instead of Urgant – Kommersant
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The new ambassador of Alfa-Bank will be the rapper Basta (real name Vasily Vakulenko), said RBC bank representative. Since 2020, TV presenter Ivan Urgant has been the ambassador of the credit institution.
“Basta became the hero of a large image campaign. He is a longtime friend of Alfa, we are united by the spirit of entrepreneurship and freedom,” said Alexei Giyazov, Director of Marketing, Design and Client Acquisition at Alfa-Bank. He added that the bank “is friends with Ivan and cooperates in creative projects.”
On February 25, 2022, Ivan Urgant spoke out against military operations in Ukraine. At the same time, information appeared about his dismissal from Channel One and his departure from Russia, but Channel One later did not confirmthat stopped working with the presenter. In January 2023, Mr. Urgant asked be recognized as a foreign agent.
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