In 2023, Apple earned $3,074 per second – Kommersant

Researchers from the consulting company AltIndex calculatedthat last year Apple earned an average of $3,074 every second. This is the best indicator among the five leading technology companies in the world, in the so-called GAFAM group – Google, Apple, Facebook (recognized as extremist in the Russian Federation and banned), Amazon and Microsoft. After a decline in sales and profits in the second half of 2022, when countries around the world began to lift coronavirus restrictions, leading technology companies were able to return to growth, largely due to significant cost reductions. As a result, at the end of 2023, the five largest corporations received total revenue of $1.6 trillion and net profit of $290 billion. More than a third of the total profit came from Apple Corporation – this is the highest figure in the GAFAM group.

Apple’s second-by-second revenue in 2023 significantly exceeded that of its closest pursuers in this parameter – Microsoft ($2,443) and Alphabet ($2,115). The researchers also note that in 2023, it took Apple just 24.4 seconds to earn the average annual income of an American household that year—$75,000.

Evgeny Khvostik