Wildberries introduced “WB Wallet” to pay for goods on the marketplace – Kommersant
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Wildberries has launched the “WB Wallet” service, from which customers can pay for goods on the marketplace, according to information on website Wildberry jar. The account can be replenished by transfer through the fast payment system by phone number.
Wildberries clients also have the option of opening an anonymous electronic wallet with an account limit of 15 thousand rubles. Transactions on an anonymous account are limited to the amount of 40 thousand rubles. per month, it is impossible to withdraw money from such a wallet, as follows from the documentation of Wildberry Bank.
In addition, when creating an electronic account, clients can undergo simplified identification at State Services. The maximum balance on such a wallet is 60 thousand rubles, and the limit on transactions is 200 thousand rubles. per month. Withdrawal of money is possible through SBP.
A representative of the marketplace said Frank Media, that the opportunity to use “WB Wallet” became available to users in December. Soon, using an electronic account, it will be possible to make purchases in offline stores, and special discounts and promotions will appear, he said.
In 2021, Wildberries established a subsidiary credit organization, Wildberry Bank, to develop the financial services line and create new products for Wildberries partners and customers. In December 2023 Wildberries registered subsidiary microcredit company VB Finance LLC. The company will specialize in consumer loans, industrial loans, loans secured by real estate, loans for the purchase of houses.
Other large marketplaces are also creating their own lending organizations to develop their products. In 2022, Ozon registered EKOM-Bank, which a year later was renamed Ozon-Bank. Yandex, which has Yandex Market, bought Acropolis Bank, which had been operating since 1994, in 2021 and renamed it Yandex Bank.
About the situation on the online trading market at the end of 2023 – in the material “Sellers are looking for a way out”.
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