Prices for PlayStation and Xbox in Russia have reached a minimum
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The cost of PlayStation and Xbox in Russia has become lower than at the start of sales in 2020. About this report Izvestia with reference to retailers.
In 2020, the Xbox Series X cost 45,500 rubles. In 2021, console prices from Microsoft rose to 50,000 rubles, and in January 2022 its cost ranged from 55,000 to 60,000 rubles. In July 2023, you can buy a prefix from official retailers for 40,000 rubles, the newspaper writes.
The cost of the PlayStation in Russia now ranges from 48,000 to 58,000 rubles. At the start of sales, it cost 47,000 rubles, and in 2021 the price increased to 50,000 rubles. The peak cost of the console was observed six months ago – about 70,000 rubles.
Izvestia notes that at the start of sales, the high price was due to a shortage of set-top boxes; due to the lack of semiconductors, it was difficult to find consoles at recommended prices. Now, Citilink and Marvel Distribution noted, the cost has fallen due to reduced demand.
According to Ozon, Xbox prices are now down 22% on average compared to a year ago, and PlayStation prices are down 20%. The press service of the company explained that the trend is associated with sufficient saturation of the market. At the same time, other factors must be taken into account, including the season, the availability of goods from distributors and manufacturers, and the ruble exchange rate. Their change may lead to a slight increase in prices until the fall, Ozon admitted.
The press service of M.Video-Eldorado stated that in the first six months of 2023, unit sales of set-top boxes more than doubled compared to the same period in 2022. Ozon also noted an increase in demand by 2, 8 times in the first half of the year.
In early March, against the backdrop of the start of a special operation in Ukraine, Microsoft and Sony suspended deliveries to Russia. Restrictions affected the supply of Xbox and PlayStation consoles, as well as the operation of the PS Store and Xbox Game Pass subscription in the country. In May 2022, the Ministry of Industry and Trade included the prefix in the list for parallel imports.
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