Odnoklassniki social network has prepared a special program for the Night of Museums

As part of the annual “Night of Museums” campaign, the OK will broadcast from more than twenty cultural institutions from St. Petersburg to Vladivostok.

For its users, the social network has provided many opportunities.

So, in the Moods service, they can set one of 9 emoji statuses associated with the selected museum. And in the Magic Frames app, you can set themed frames on your avatars.

In addition, the Hobbies service has a section with videos from leading museums in Russia. Also, users can install unique moods from the collection of cultural institutions: “Connoisseur of Culture” from the Kultura.RF portal, “I Admire the Tower” from the Kazan Kremlin Museum-Reserve, “Crown from a Tile” from the Museum of Moscow, “Suprematism” from Krasnodar Regional Art Museum named after F. A. Kovalenko, “Ship with a sail” from the Museum of the World Ocean.

The official group “Culture in OK” has a channel with exclusive broadcasts. Thus, the portal “Culture of the Urals” will talk about stones and minerals, the Polytechnic Museum – about the car collection (with translation into Russian sign language). The Peterhof Museum-Reserve will conduct a tour of the Cottage Palace, the Andrey Rublev Museum of Old Russian Culture and Art will tour the Hellenic Wise Men exposition, and the Pushkin State Museum will tell about the history of modern art.

Also in the service “Hobbies” there was a section with a video about culture. A separate tab contains videos from dozens of Russian museums, galleries and cultural centers.

Odnoklassniki regularly support cultural projects and help their users get to know different Russian cities. In January 2023, OK and Gosfilmofond of Russia rethought the format of filmstrips. On the website of the multimedia project of the social network “We are in the Museum” you can listen to 11 works voiced by Russian stars and popular bloggers. Also, OK, together with the Ministry of Culture and Archival Affairs of Primorye, launched a special project “Month of the Primorsky Territory”, which introduced users to the culture and characteristics of the Far East.