Mash: Loboda’s income in Russia collapsed 300 times
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The income of singer Svetlana Loboda in Russia fell more than 300 times – from 300 million rubles in 2021 to zero rubles this year. The reason was the complete lack of interaction with the Russian audience, writes the telegram channel Mash.
According to the source, one Loboda concert in Russia two years ago brought the singer an income of 1.4 million rubles. She performed about 15 times a month. The artist’s appearance at a private event was estimated at four million rubles, and advertising on social networks brought in income of 24 million.
In the first few months of 2022, Svetlana Loboda, writes the telegram channel, was able to earn about 30 million rubles. The bulk of her income comes from royalties for the use of her songs and advertising contracts. Later she sold her luxury cars – Rolls-Royce and Mercedes-Benz – and left Russia.
It is stated that the singer has almost no concerts in Europe, advertisers do not contact her. Also, contrary to rumors, she does not have real estate in Russia.
Let’s remember a few days ago Svetlana Loboda released a song in Russian, which infuriated the Ukrainians. It turned out that she could not earn as much on Ukrainian tracks as on Russian tracks in order to provide herself with a beautiful life abroad.
Having previously left Russia in 2022 withTend-up comedian Ilya Ovechkin spoke about the decrease in income after emigration. According to him, in Russia his earnings were more stable and higher.
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