Aurus plans to produce furniture and perfumes under its own brand
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Under the Aurus brand, they can start producing furniture, interior items, clothing and perfume. This was announced by the director of the center of the marketing operation center of the parent company Aurus – FSUE “NAMI” – Damir Karimov.
“We are considering a fairly large number of areas of activity. This includes interior items, maybe furniture, some accessories, clothes, the same sunglasses, watches, perfume. In fact, there are quite a lot of ideas,” said Mr. Karimov (quoted by TASS).
The head of the Ministry of Industry and Trade, Denis Manturov, spoke about the fact that Aurus plans to produce clothes, yachts and climate equipment under its own brand in December 2022. Aurus has already launched the production of climatic household appliances manufactured by Rusklimat. Aurus also plans to release electric vehicles and SSJ Aurus business jets.
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