Lamoda launches its trademark – Kommersant

The Lamoda online platform announced the launch of sales of goods under its own brand Lamoda Home. The range of the new brand at the launch stage will include sets of bed linen and sheets. One of the largest textile factories in Russia, which previously supplied IKEA bed linen, became the production partner of the online retailer. For production, two types of fabric are used in neutral “basic” shades: poplin, which can not be ironed, and silk-like satin. The cost of a set of bed linen starts from 2999 rubles, sheets – from 1499 rubles.